Pioneer in final stages of selling DJ gear unit - Reuters.

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Originally Posted by JaF

I don't even know the brand of the stereo in my car. Only time I've seen the pioneer name was on DJ and music gear.

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They were a huge name in aftermarket ICE during the 80s and 90s.

I wish NI buy their FX Engine and place it in to some new hybrid controller.

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Originally Posted by 031999

if Allen and Heath knows whats good for them, they will reach VERY DEEP into their pockets and buy them and create a mad monopoly!!

Because...how could any dj resist a combination between those brands :) :) :)

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Denon owns A&H.

A&H are a bunch of geniuses in a shed in comparison to the giant that is Pioneer. The 2 are vastly different in size.

Anyhoo I thought Denon (D&M Holdings) sold A&H to UK company called Electra last year.


EDIT: yep, to Electra Private Equity PLC according to Wiki.

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Originally Posted by Daniboy

People sell companies because things are about to get bad, because companies that are already on a bad moment don't worth shit.

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If that was even remotely true there wouldn't be any buyers. Kind of like saying people only sell homes that are falling down. Their core business is the car radio market they are saying. If it's true they get more return on investment in that market it could make sense.

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Originally Posted by Daniboy

I never heard about a technique of selling a whole company to make it better and keep it evolving.....
People sell companies because things are about to get bad, because companies that are already on a bad moment don't worth shit.

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You should talk to Apple about that 3.2 BILLION Beats acquisition then - I'm sure things were just about to go bad for them too :cool:

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Originally Posted by Karlos Santos

A&H are a bunch of geniuses in a shed in comparison to the giant that is Pioneer. The 2 are vastly different in size.

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Minus one genius theses days, I'm afraid. :(

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Originally Posted by deevey

You should talk to Apple about that 3.2 BILLION Beats acquisition then - I'm sure things were just about to go bad for them too :cool:

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exactly!!

I think the future looks uncertain for Pioneer DJ. There's been a standard and I think everyone knows CDJ's days are without a doubt numbered, but what will come next? Will there be a standard, like before, or will clubs have to cater for a more dynamic set up where Dj's will be bringing different controllers and software? Will there ever be a single software that wins out and becomes the definitive in a sort of VHS/betamax way?

It doesn't seem likely that clubs will ever adopt a single all in one controller like the DDJ-SX, but perhaps a modular version that caters for Serato/Traktor and USB. Pioneer had the right idea with their mixers having a USB, but in the future they will need 2 x USB (I thought they did, but seems to be just 1). It needs a company to take the bull by the horns and find a way, by working with both Traktor & Serato, to create some modular hardware that can simply integrate with both for simple changeovers, as well as using the gear traditionally with USB, not CDJ. Easier said than done I guess, but Pioneer are best placed to take the lead and make it happen.

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Originally Posted by happydan

Minus one genius theses days, I'm afraid. :(

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Andy ? One of the nicest guys I ever met in the industry. Only met him twice but ... throughly nice fella... and a genius with no doubt.