^^This is it.
Educating the crowd on good music.
The DJ is SUPPOSED to have GREAT taste in music and bring new tunes to his sets and clubs.
Its the DJ that should be making new unknown tracks popular.
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Way too much whining not enough playing IMO. This is my opinion and is not directed at anyone, only my thoughts on the whole Old school vs new school crap.
Old school or not who gives a rats. When I started playing there were no CDJ's, USB sticks, FX etc etc. People went to see a particular DJ based on skill and the record collection he/she had. These days it's totally different. Technology has allowed the masses to have access to the art of trying to be a DJ. It's good and bad. The good is more cool tracks being written and a much larger audience. The bad is every kid and his grandma now thinks they are an ace DJ. I'm not blowing my trumpet here but I don't need CDj's, Beat counters, Waveforms or any of the new fandangle technology to play a set that will rock a crowd. If that's your way of DJing then that's great and if you are kick ass even better. However to me the art of DJing isn’t just downloading a track and bangin it out at people.To me it’s finding the tunes by going into the shop and hunting down that ‘bomb’ on wax and being able to slot it into your current rotation. Yep I use a DVS system this is more for ease and to lessen how many times I play my record collection. However I still buy records every week. Collecting your records and talking with the cats in the stores is another major part of DJing that many do not practice any more. :( It’s full on these days. Many newer DJs rock up and only want to play the latest tracks and only want to play from 12-1am or 12-2am straight off the bat. They walk in all cool with a USB stick bang it in the slot and then reach straight for the crummy Pioneer FX knob. This to me is not art it’s chlids play and extremely boring to watch yet alone listen to as the next cat will do the same shit and play many of the same tracks. Sigh. I’m a lover of everything to do with new technology in the Audio industry however in the wrong hands it can really suck. Peace! :)
One problem: these days, a DJ seems to have another purpose in the eyes of the crowd than before. Instead of being an ambassador of new music, the public actually wants the DJ to play the tracks they already know and are popular. You're less and less allowed to fulfill the teaching role in music.
Well, Cox is actually known and famous for being a techno ambassador. I guess it has to do with the fact that he's been known and famous for it for the previous decades.
I mean, the sweetest house mafia are seen as 'legends' already by some, how would their public react when they suddenly started to play tracks nobody knows?
Exactly....was me who made that comment.
Its different...yes....and we the DJ's can see the difference.
Richie Hawtin - Qbert
Carl Cox - Ean Golden
They are all different and we can see this.
Now there are more variations....but the crowd does not see it that way.
If they see a HUGE show...massive beats...half being their favourites...then they are happy.
Its only the REAL savvy punters that see what is really happening.
You see, DJ's play other peoples music. Thats how its always been.
These days, the producer of the electronic song is getting known. Before, the producer was not involved in the front end business of a band etc. But now, the producer IS the band.
So to perform, he goes out and performs his music. PERFORMING being the word. How does he do it, with SO much going on?
He play a pre-mixed set of his own tracks and plays with the arrangement and FX etc. Some on em are LAZY and just press play.
Then stand there and make sure they do something the crowd will remember. Something WHACK.
This said Producer gets invited to play overseas and he goes and does it. But, to cash in, he adds that he can do a LIVE set and a DJ set. The promoter recons thats a good idea, but does not realize that this producer will do what he does with his live set, to his DJ set. Some will actually DJ their own tracks.
Then the DJ the next night wants to get the same reaction the producer did. So he also plays those tracks....
After a while, its ONLY bangers being played and known tracks. Sausage machine....
It really has been since EDM producers started playing 'LIVE' that this has all come about.
If the producer stuck to playing LIVE and let the DJ's DJ....then maybe there would not be this overlap and wrongful training of crowds.
Its all about capitalizing on the NOW.
I very much agree on the article. There are so many famous "DJs" out there cheating their way to earn money without honesty to their crowd.
I think what you are saying here is
John Digweed - David Guetta - One is a legendary pioneer of music who has constantly pushed the boundaries and has remained a respectable, fresh sounding artist for over 20years, the other..... well, the less said the better!
The problem being, they are both DJs and the majority simply cannot or can't be bothered to tell the difference between the 2 and therefor see them as the same thing.
My problem with this is that I've seen countless threads on here where I guy recounts a tale of bombing at a house party because people didn't like his style, only to be told that he should have been able to cater to the party. I bet some people who have posted in this very thread have made such statements in the past.
Can we make up our minds please.
Are we hired to educate people? Do we put together a crate of the most underground minimal techno and tech house, spin it and expect everybody to bask in our supreme musical knowledge?
Or...
Are we hired to make the crowd dance? Do we find out what kind of music are target likes, research it, put together a a nice play list and get the party moving all night.
Of course, we all know that the answer probably falls somewhere in the middle. Or maybe the answer doesn't matter, as long as you're having fun. Maybe that is the problem, we don't all have the same goals here. Some guys want to grow as a artist and develop their own sound, other guys just want to bang out some tunes and party. Is either goal so wrong?