Native Instruments and EMH Partners selling majority ownership to Francisco Partners

the turning point was dropping jogwheels
big jogs is still not fixed, as of Feb 2021

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Originally Posted by Terrordisco

They've doubled their user base in four years. NI is doing well in many respects,

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Its not relevant that the number of NI users has doubled. We are discussing Traktor.

Traktor and NI are, in my view, two different things. Traktor is losing users every week, ongoing for years.
I cant wait for new decisions of the "new" investment company.

Quote:

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Originally Posted by djestrela

Traktor and NI are, in my view, two different things. Traktor is losing users every week, ongoing for years.
I cant wait for new decisions of the "new" investment company.

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It's been my suspicion that NI's music production side is more profitable than the DJ side.