The end is near, there is no hope for Dance Music if this happens

[JasonBay]

These truly are the end of times

http://www.nytimes.com/2012/04/05/bu....html?_r=1&hpw

[geminimech]

...(D.J.’s do not spin records so much as command computerized sound systems, playing snippets of songs and using them to create their own protracted rhythms.)

Hmm... Not entirely accurate.

[DigitalDevil]

“It feels like the dot-com era,” said Joel Zimmerman, an agent at William Morris Endeavor who books many of the top dance acts. “There’s a little bit of a gold rush going on, with outsiders looking in.”

Just amused that one of their sources was an agent with the same name as deadmau5.

Anyways, throwing more money at it won't really change anything. The giant festivals and arena shows will keep getting bigger as they have over recent years, and the underground hole in the wall club nights will still hang around with the same little niche fan base they've always had.

[lethal_pizzle]

'Having developed on the margins' - how quaintly parochial

[JasonBay]

I agree with that, but now whenever I tell some one that I'm a House DJ and produce music they are automatically going to say/ask "Oh really? Like Deadmau5 and SHM?", and then I have to go on to explain how that's not really House music, and that what they are doing is pure malarkey and how it's ruining it for the people who are doing this for all the right reasons.

Now that I think of it, I'm just going to stop telling people what I do to save both of us the headache

[ExTrCt.]

hmm interesting read.

yeah its getting a lot of attention from the media.

"they can't franchise this like mc donalds"

People are going to try and invest in the electric scene. Its growing at such a rapid rate.
Hard to predict the future.

[Kaek]

A lot of promoters I know who are doing the big gigs are not exactly rolling in a lot of cash afterwards. They get bigger and better and so costs increase. Artists demand more money for appearing. Everything is getting more expensive and so I don't believe that there is a lot of profit in the bottom line.

However there is a lot of risk.

[CoreyC]

Just amused that one of their sources was an agent with the same name as deadmau5.

That actually is Deadmau5's agent

[sobi]

...and that what they are doing is pure malarkey and how it's ruining it for the people who are doing this for all the right reasons.

Can you you elaborate please? I'm interested in hearing how large acts giving dance music more exposure and broadening it's fanbase is ruining it.

[CryderSteez]

Yay, elitist malarky! You'd give your right nut to be where anybody named in that article is and you know it. Getting more ears pointed even roughly in the same direction as what most EDM DJ's do is NOT a bad thing at any rate.