When is the right time for a re-brand. Discussion.
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  1. #1
    Tech Guru 031999's Avatar
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    Default When is the right time for a re-brand. Discussion.

    So your music tastes have changed, and so have your mixing skills and track selection.

    So from time to time you have to rebrand your image.

    This Includes.
    -having new promo photos taken
    -changing logo
    -changing all Facebook graphics
    -taking material with your old identity out of circulation. (Ie. Taking logos or flyers off your soundcloud, Facebook or other social media sites.
    -removing old music/mixes from your soubdcloud.
    -possibly even changing your DJ name.

    The question becomes, "what warrants a rebrand"? And "how often should I rebrand"?

    I am going through a small rebrand right now (new logos and promo material) I attached a few samples.

    I will share any info I found helpful to me, and I encourage those who have gone through a rebrand. Tell us about it, tips, tricks, warnings?
    Attached Images Attached Images
    Last edited by 031999; 12-25-2014 at 06:03 AM.

  2. #2
    Tech Guru mostapha's Avatar
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    I don't have much to add (much less successful; so haven't needed such a thing), but I'd like to say I like the graphic on your stanton. Is it a decal or lights or what?

  3. #3
    Tech Guru 031999's Avatar
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    Quote Originally Posted by mostapha View Post
    I don't have much to add (much less successful; so haven't needed such a thing), but I'd like to say I like the graphic on your stanton. Is it a decal or lights or what?
    Photoshop magic, pretty much what my limited skills can accomplish. Haha

  4. #4
    Tech Guru calgarc's Avatar
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    personally if i am going to try a new style, i would come up with an alias.

  5. #5
    Tech Guru 031999's Avatar
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    I have ventured into new styles, so I want my new logo to reflect that, and I love the font.

    photo session happening soon.

    My old logo is outdated and disco'y. So a refresh was in order.

    I know a few local guys that got started DJing brostep and trap, and then they found good music. So they changed their whole Dj name, just so they weren't associated with those genres any more.

  6. #6
    Tech Mentor JohnnyDrama's Avatar
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    Certified level...

    If not GTFO
    If they don’t want to see the light…..just make them feel the beat…..

  7. #7
    Tech Guru mostapha's Avatar
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    Quote Originally Posted by 031999 View Post
    Photoshop magic, pretty much what my limited skills can accomplish. Haha
    Dang.

    Still looks cool though. I like the new logos.

  8. #8

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    Quote Originally Posted by 031999 View Post
    I know a few local guys that got started DJing brostep and trap, and then they found good music.

  9. #9
    Tech Guru SlayForMoney's Avatar
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    Quote Originally Posted by calgarc View Post
    personally if i am going to try a new style, i would come up with an alias.
    I agree.
    Denon X600 - 2x Denon SC-2000 - AKG K181DJ - NI Audio 2

  10. #10
    Tech Guru Kwal's Avatar
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    Well I started out producing and DJing both deep/tech/techno type stuff, then I did a few nights where I'd play some bounce and I started to like that a bit. I would produce and DJ both... But now I'm focusing on my productions which are more deep/tech and I'm actually looking to get them signed so I had to remove songs/mixes from my Soundcloud that didn't fit the genre I was pursuing. I guess it was a good time to figure it out though.

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