Do Midi Maps apply to the Midi Fighter or the DAW?

Do Midi Maps apply to the Midi Fighter or the DAW?

I’m having an issue with my brand new MF where the faders are responding backwards- If I assign a fader to a pitch wheel moving the fader up (from bottom to top) moves the pitch wheel from high pitch to low pitch. This seems backward to me. A forum member suggested that it was my mapping. By changing a mapping on a Midi Fighter does would this change the way the faders work? Are the midi maps applied to my DAW or the Midi Fighter itself…I’m a little confused and new to Midi FIghters

Thanks