The thing is how many of those followers would actively be supporting you and any future tracks/mixes you post up? In my opinion there is simply so much music on Soundcloud that people become overwhelmed. I think I currently only follow around 25 people on there and even that number provides a constant stream of mixes & tracks being uploaded and brought to my attention on a daily basis.
There is no way (even listening to music all day at work) that I am able to listen to everything that gets posted by the people I currently ‘follow’. On top of that are the weekly radio shows I listen to, Mixcloud mixes that people draw my attention to, searching for new tracks, and watching Youtube mixes etc. Because of this I am very selective over who I follow (despite listening to tons of stuff), otherwise if I ended up following everyone who’s mix/track I listened to I would be overwhelmed with new stuff and quickly lose track of all the stuff I want to listen to- thus defeating the purpose of ‘following’ those people.
I know DJing is a popularity contest these days and therefore social media ‘follow’ numbers have a role to play in that sense, but as someone who isn’t chasing superstardom and just loves listening to good music I tend to reserve my ‘follows’ for those people I know I will invest the time in to catch up on all their work.
There is no way that people who are following over a 1000 people are listening to all the stuff that is making it’s way into their inbox on a daily basis! On a similar note, I see people on there who might have a single 20 minute poor quality mix (or in some cases nothing uploaded what so ever!) and yet they might have 30, 100, or more followers- those followers are getting nothing of value by following that person yet have decided to follow nonetheless, probably in the hope of getting a follow back.
To me Soundcloud is ripe with this blind follow, follow back culture without either party having any intention of investing time in the works of the other- it simply becomes an exercise in driving up these meaningless social media numbers that determine the popularity of artists these days.
I’m aware this sounds very much like a rant but it is not intended in that way! I was just trying to offer perhaps a different perspective from a Soundcloud user who isn’t chasing exposure, and I know of many people who use it in this way.
As Jester said, actively commenting on and reposting other people’s works is probably the best route to go- to me it shows that you are actually an active member of the community and not a meaningless number ‘chasing follows’, but be aware that not everyone who listens to your stuff will follow you.
I’m well aware of this myself as the most popular of the 9 or so mixes I have on Soundcloud has almost 600 plays, 85 downloads, 12 likes, and 8 comments- yet I have just 27 followers currently (a couple of whom are mates). If I check the listening stats, quite a few of those followers are regular listeners of the mix (and my other stuff) which is great, but it also shows loads of people who have listened (and some names crop up again & again) without following.
It’s a strange phenomenon Soundcloud, but there is a lot more going on than meets the eye- and certainly just because someone has listened to someone’s work does not always mean they are going to follow. And frankly, unless they are going to be an active follower then this is exactly the way I prefer it! 